Online Reputation Management Blog
Can Bad Reviews Hurt Your Search Engine Rankings?
Matt Earle
Nov 12, 2021
Negative reviews are tricky. Obviously, they can hurt your business. If a user is interested in your company and they search for your name, but what they find is a series of negative reviews, they're...
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The Ultimate Guide to Online Reputation Management for Physicians
Matt Earle
Nov 5, 2021
In the past, medical providers didn't need to care much about their reputations. Patients would visit whatever practice was most local to them, within their insurance networks where relevant, and would be seen by the...
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Is It Possible to DIY Your Press Publication Strategy?
Matt Earle
Oct 29, 2021
Getting additional press for your business is a complicated process. You need to put in a lot of time and effort if you're not taking the shortcut of hiring a reputation management, public relations, or...
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![[Updated] Giant List of Business Review Sites to Claim Your Profiles](https://www.reputation.ca/wp-content/uploads/2021/10/Business-Review-Sites.jpg)
[Updated] Giant List of Business Review Sites to Claim Your Profiles
Matt Earle
Oct 22, 2021
The first step of establishing an online presence for any business is to set up your own website. The second step is to claim your business profile on any relevant third-party site you can find....
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Reputation Management vs Public Relations: What’s The Difference?
Matt Earle
Oct 15, 2021
Do you know what the difference is between reputation management and public relations? On the surface, they seem like they're the same thing. Perhaps public relations is an older institution and deals more with the...
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How to Manage Your Reputation by Setting Up Google Alerts
Matt Earle
Oct 1, 2021
Whether you're a national brand or a local entrepreneur, you want to manage your reputation online. Did you know that you have free, unrestricted access to one of the best reputation management tools available? That...
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Tutorial: Rank Your Social Media Profiles for Your Brand Name
Matt Earle
Sep 24, 2021
Facebook. Twitter. LinkedIn. These are some of the biggest websites in the world. They're also websites that any business owner can use to promote themselves. And yet, far too often, we see clients who don't...
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Your Business Was Hit by a Review Bomb: Now What?
Matt Earle
Sep 17, 2021
Review bombs are a fact of life for businesses on the modern internet. They can occur at any time and for almost any reason. Sometimes they have a good reason behind them, and other times...
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Are The High Costs of Sponsored Content Really Worth It?
Matt Earle
Sep 10, 2021
One of the goals of every business is to get media coverage. Media coverage helps a business succeed. It builds awareness, so more people know about the business. It builds interest, as more people investigate...
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What is a PR Firm? Roles, Responsibilities, and More
Matt Earle
Aug 27, 2021
If you've managed a business of any size, you've probably encountered PR firms. Some specialize in working with the largest businesses in the world, like Disney. Others work exclusively with smaller businesses, even those small...
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20 Alternatives to Yext for Local SEO Optimization
Matt Earle
Aug 20, 2021
Local SEO is a mess. The internet has made it increasingly difficult to rank for any given local search, even within your area of operation. Between major national organizations dominating results, local out-of-area results outweighing...
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