We build trust through reputation.

Will a BBB Complaint Hurt Your Search Rank in 2025?

Will a BBB Complaint Hurt Your Search Rank in 2025?

A viral BBB complaint can make any business owner pretty worried about their search rankings. We’ve all searched for our own business name and had that terrible feeling when negative results showed up first. Here’s what most business owners don’t...
The Ultimate Guide to Celebrity Reputation Management

The Ultimate Guide to Celebrity Reputation Management

A single tweet can destroy decades of work that went into building your image. Almost every celebrity is a 24/7 public figure, and even one misunderstood post or quote that goes viral can cause a massive backlash in just a few hours. Most people don’t know just...
Guide: How to Monitor Your GEO for Changes

Guide: How to Monitor Your GEO for Changes

A large Fortune 500 pharmaceutical company recently found out its brand was showing up in Google’s AI Overviews with the wrong dosage information. The bad information came from some random forum post, and now it’s being served to thousands of patients...
What is GEO and How Does It Affect Your Reputation?

What is GEO and How Does It Affect Your Reputation?

Say your friend asked ChatGPT for a restaurant recommendation and then never bothered to click on any of the links. That single AI-generated answer probably decided where they went for dinner – and it worked better than thousands of traditional search results...