Revisiting Employee Social Media Policies
As an employer, creating an effective employee social media policy, one that encourages employees to act as brand ambassadors and to address any complaints internally rather than through defamation of employers via social media, is not an easy thing. There are...Location, Location, Location – Broadcasting Your Business Name and Reputation Locally
As we all know, the internet is an incredibly large and widespread entity. Indeed, its size and global reach is one of the things that has made it such a sea changing phenomena. However, as many businesses – especially, small businesses – have discovered over the...Improve Your Online Presence Through Personal Branding Tools
As we all should know, the presence we have online, as monitored by the results that appear when we search our name on Google, is incredibly important. If any search results yield disparaging or negative information, then the success of our careers, personal lives or...Studying How Online News Goes Viral
The phenomenon of trending and virality in the online landscape is becoming the subject of more and more studies. Understanding what sort of information goes viral and what doesn’t and understanding how things can be made to go viral are all topics that people...Reputation Trends for 2014
Happy New Year! Tomorrow will be the first day of 2014 and with the start of a new year, you may be wondering what kind of new reputation management strategies 2014 will usher in. Well, this Huffington Post article gives a great sneak peek at what trends we’ll see...Contact Us
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