Yes, for the rising executive, or any executive for that matter, having bios about oneself online, as well as positive articles and/ or PR news releases are some of the sorts of content pieces that form the foundation of creating a credible and supportive online reputation. 

But, what many executives forget is that online images are just as important as text.  Indeed, many successful or rising executives fail to have any image of themselves online, or if they do have a picture of themselves online, it’s five or ten years old.

Having no pictures of oneself online or outdated pictures is a common mistake many executives make when it comes to managing their online reputation.

Read about how to correct this common online reputation management issue here.

Matt Earle

Founder & President

Matt Earle, Founder of Reputation.ca, is a leading Canadian expert on online reputation management with over 15 years of hands on experience working in the space. Mr. Earle’s educational background includes an H.BSc from the University of Toronto and certification as a Google Professional. His expertise has been acknowledged through national television appearances on CBC, PBS and CTV, being a guest host on CBC radio, and numerous quotes in print and online media.